If you have a site or online business you want to market, you can make use of social bookmarking. This is a strategy that all prestigious Vancouver website design specialists advocate.

What is social bookmarking?

By the social, it means that these bookmarking sites are venues for people to gather online and share or communicate. What they share however are links to websites which they like. The users sign in for a free account and bookmark sites which they like. Thus, each person’s taste will be apparent in the type of sites he or she bookmarks. If you want to look at new interesting sites, then this is the place to be. This saves you a lot of time searching aimlessly for updates or great sites because here, you get referrals to sites by people who you trust (assuming that you have already checked out this person’s taste before). Millions of people are into social bookmarking and they form groups of friends that share similar tastes.

How does it help you market your site?

From the description above, you should realize the potentials of social bookmarking to reach a target audience. Not only will you be able to reach millions by bookmarking your site, you will also be able to market it to prime target demographics since social bookmarking networks and groups are connected via their taste. Simply find the people who would be interested in your product and you’ve made it.

Which social bookmarking sites should I take note of?

The major social bookmarking sites are Stumble Upon, del.iciou.us, and Digg. These are the major players in the game. Signup in these sites along with a host of others and start your online marketing.

What steps should I take?

You have to realize first that there is a strategy involved here. There are of course variations from site to site, but the basic process remains intact all through out. Sign up and create your account in these sites first. Then right a good description of your website in order to entice people into clicking your link. Then compile the best list of keywords people are likely to enter when searching for your site topic. These words and short phrases are ones likely to be entered in Google for instance. Therefore, you should think like a likely consumer. Finally, you have to remember that as Vancouver website designers would do, your account should be kept alive. You can just use it for one bookmark and be done with it. If you do that, then your account will be classified as spam and will rot unnoticed or be deleted. Keep it alive by bookmarking interesting stuff you find on your own.